Phil & Helen traveled to Weston, WI (next to Wausau) last weekend to attend the Wisconsin Christmas Tree Producers Association (WCTPA) annual winter meeting. Phil was a guest speaker, speaking in favor of the upcoming Christmas tree grower vote on establishing a USDA approved/monitored national Christmas tree sales checkoff.
The checkoff of .15 cents per tree sold would raise funds to support marketing and research. It would provide a central pool of funds, administered by an elected board of Christmas tree growers, to more effectively promote real Christmas trees over fake ones. It ould also fund research into reducing rotation times and improving needle retention. It would be similar to checkoffs operated by the beef and the milk councils.